Bus Wraps & Awareness Towards Drinking And Driving
When it comes to the types of subjects that students and children alike will be exposed to the most, it's hard to deny the impact that drinking and driving can have. There are various dangers to be seen here and there should be attention drawn to this particular topic through various means. Is it possible that items like bus wraps can make this more of a focal point? Judging by a recent article that spoke about the benefits of billboards, I have reason to believe that this is true.
A report was posted on CN Weekly and it talked about a billboard that was designed in order to drive the attention of individuals towards drunk driving. A 17-year-old high student from New York by the name of Victoria Barone created the billboard in question. What took me by surprise, though, was the way that this was executed. As anyone who creates bus wraps will be able to tell you, implementation is crucial when it comes to the out-of-home advertising process and this is no different.
The article said that the billboard was designed with the word "intoxicated" showcased, the term "toxic" being highlighted within the aforementioned term. While this seems like a simple idea, on the surface, it does not matter if the message itself is effective and it seems like this has been the case. It's also worth noting that another student, of the same campus, by the name of Tabitha McGill created another message. The vehicle wrap featured the message, "your life is greater than that text."
Both of these concepts are great for driving awareness towards a strong cause and I am sure that companies like JMR Graphics would be able to agree. Bus wraps and billboards can be created with the highest level of quality set in place, provided the manufacturers are up to the task. Out-of-home advertising holds a tremendous amount of potential, which means that it should not be overlooked. If anything, it can be argued that this form of advertising should be used more often.
It's clear that there are many causes that can garner attention and I am of the opinion that drunk driving is one of the most prominent. Many aspects will be able to help bolster this message, though, and the implementation of bus wraps and billboards alike cannot hurt. However, it is not enough for them to simply be utilized; they must also be constructed with the highest level of quality set in place. If this is done, I have no doubt that the messages being conveyed will be even stronger.
A report was posted on CN Weekly and it talked about a billboard that was designed in order to drive the attention of individuals towards drunk driving. A 17-year-old high student from New York by the name of Victoria Barone created the billboard in question. What took me by surprise, though, was the way that this was executed. As anyone who creates bus wraps will be able to tell you, implementation is crucial when it comes to the out-of-home advertising process and this is no different.
The article said that the billboard was designed with the word "intoxicated" showcased, the term "toxic" being highlighted within the aforementioned term. While this seems like a simple idea, on the surface, it does not matter if the message itself is effective and it seems like this has been the case. It's also worth noting that another student, of the same campus, by the name of Tabitha McGill created another message. The vehicle wrap featured the message, "your life is greater than that text."
Both of these concepts are great for driving awareness towards a strong cause and I am sure that companies like JMR Graphics would be able to agree. Bus wraps and billboards can be created with the highest level of quality set in place, provided the manufacturers are up to the task. Out-of-home advertising holds a tremendous amount of potential, which means that it should not be overlooked. If anything, it can be argued that this form of advertising should be used more often.
It's clear that there are many causes that can garner attention and I am of the opinion that drunk driving is one of the most prominent. Many aspects will be able to help bolster this message, though, and the implementation of bus wraps and billboards alike cannot hurt. However, it is not enough for them to simply be utilized; they must also be constructed with the highest level of quality set in place. If this is done, I have no doubt that the messages being conveyed will be even stronger.
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New Unique Article!
Title: Bus Wraps & Awareness Towards Drinking And Driving
Author: Katie Arden
Email: seo@fishbat.com
Keywords: bus wraps, marketing, vehicle wraps, drinking and driving, jmr graphics
Word Count: 432
Category: Marketing
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